BMW Group Financial Services Malaysia Launches Easy Drive, a Customer-Oriented Mobility Solution.

BMW Group Financial Services Malaysia introduced Easy Drive, an innovative and flexible financing solution to make Sheer Driving Pleasure more accessible.

Tobias Eismann, CEO and Managing Director of BMW Group Financial Services Malaysia (BMW Credit (Malaysia) Sdn. Bhd. and BMW Lease (Malaysia) Sdn. Bhd.) said, “Our Mission is to Make Mobility Easy, Flexible and Affordable for everybody. With Easy Drive, customers can experience a new way of owning BMW or MINI – drive now, decide later.”

Harald Hoelzl, Managing Director of BMW Group Malaysia, added, “We are always working towards identifying new trends early and translating them into practical applications. While the general trend today sees long-term car ownership, there is a growing population who seek to change cars every three to four years.”

Easy Drive.
With Easy Drive, customers are given the ultimate freedom to define their financing journey.

To start, they get to choose a down payment between 10% to 30%. They also get to decide a loan tenure of three or four years, as well as mileage options of either 20,000km or 25,000km annually. Based on these, a monthly instalment will be calculated, and the Guaranteed Future Value of their car will be agreed and signed upon upfront to protect customers from unexpected depreciation. The Guaranteed Future Value also serves as the value for the final payment.

At the end of the tenure, customers are given a wide range of settlement options. They can either:

Trade in the car, and upgrade to the next BMW or MINI model of their choice;
Return the car at the end of their tenure with no further obligations, worry-free from the reselling process;

Settle the final payment, which can be paid in full, and call the car their own; or Extend their contract term, to enjoy their car longer.

Easy Drive Prime.
For an additional RM 110* to the monthly instalment, customers can choose to enjoy more value-added benefits that are essential for the driver and the vehicle with Easy Drive Prime. They can enjoy two years of interior and exterior car care, a three-year coverage of the Ultimate Protection Programme Elite, a Premium Mobility package** which provides customers with a branded Smart Tag device with a Touch ‘n Go card, as well as BMW Lifestyle Collection.

The Ultimate Protection Programme Elite is underwritten by Allianz General Insurance Company, a first-of-its-kind insurance plan that covers both the driver and their vehicle for special relief, scratch and dent, compassionate flood cover and more***.

* Varies between brands and models.
** Premium Mobility Package is limited on a first-come-first-served basis.
*** Please refer to Appendix 1 below for more coverage. Scratch and dent only applicable for 1st year.

Complete Premium Ownership Experience.
BMW and MINI ownership experience also include BMW Roadside Assistance and Accident Hotline, BMW Service Online and the industry’s first mobile loyalty application, the BMW Group Loyalty+ Mobile App.

Through the BMW Group Loyalty+ Mobile App, customers can have quick access to their contract overview, with an intuitive e-payment interface. Customers can also apply for direct debit automation, request early termination quotation, as well as view end-of-term options.

For more information on Easy Drive, please visit https://www.bmw.com.my/en/topics/bmw-owners/bmw-financial-services/financing.html